With the growing number of internet users around the world, the number of online-based/web-based industries is rapidly increasing. This necessitates the use of digital marketing. So, in this essay, I’ll go through the top reasons why you should learn Digital Marketing in Bangalore and why you should pursue it as a career.
- Importance of Digital Marketing
- Digital Marketing Trends
- Top reasons to learn Digital Marketing
Importance of Digital Marketing
In the twenty-first century, technology is once again driving business, and knowledge of Digital Marketing methods is a must-have. You’re probably familiar with the term “digital marketing” as a means of promoting your product or service.
So, how significant do you consider digital marketing to be? Let me put down a few key points for you:
- Digital Marketing is at the heart of today’s marketing strategy.
- Increases in the quantity of sales lead to increased revenue.
- It aids in the branding of your business.
- The marketing channels are simple to learn.
- Digital marketing aids in the development of stronger relationships with customers and prospects.
- A higher return on investment (Return of Investment).
- Has a diverse range of job options.
- It aids your company’s visibility on search engine result pages (SERP).
Digital Marketing Trends
Digital Marketing is expected to reach a total value of $118 billion by the start of 2022. According to statistics, Indian marketing traffic is predicted to increase 291 times from 2005 levels. When it comes to Digital Marketing Channels, Facebook is used by 22% of the world’s population. And 51% of Instagram users utilise it on a daily basis.
Now, the actual trends of Digital Marketing industry are:
- Chatbots
- Artificial Intelligence
- Augmented and Virtual Reality Marketing
- Video Marketing
- Voice Search
Top reasons to learn Digital Marketing
- Wide variety of career opportunities
Digital marketing opens up a world of possibilities for you, with a plethora of work opportunities right in front of you. According to a recent survey, the well-known job portal indeed.com has over 75,000 job ads. Because many Digital Marketers start with a salary of $45,000, this area is in high demand.
Digital Marketing, unlike other sectors, offers a wide range of prospects. Not only in terms of jobs, but also in terms of money, one can make a lot of money as a freelance Digital Marketer. Digital marketing is developing, which means there are several chances for both newcomers and seasoned pros.
- The growth rates of Digital Markets are increasing
Digital marketing is a constantly expanding technology, and statistics show that work opportunities in this industry will grow rapidly. By the end of 2020, it is projected to have created around 1,50,000 jobs.
- Easy to start a new creative business project
Using widely utilised channels such as YouTube, blog development, and affiliate marketing, you may easily establish your own project. These are all part of the digital marketing strategy.
You’ll know where to spend more effort, which marketing channel to use to reach your target audience, and so on once you grasp how this works. You’ll also have sufficient understanding of how to optimise your blog and the marketing channel of your choice so that your target audience can find you.
- The digital sales funnel can easily generate leads.
Facebook, Instagram, LinkedIn, and a slew of other social media networks are in charge of bringing quality visitors to your website. These apps can also assist with product promotion.
When a visitor visits your website, they are likely to look around and look at other pages in addition to the one they are on. You’ve undoubtedly lost a prospective customer lead that you could have followed up on once they leave the website you landed them on.
- Digital Markets make it simple to attract visitors to your website
There’s no going back once you change your focus to Digital Marketing. Because establishing a website and informing your audience about your product/service is a time-consuming effort, Digital Marketing makes it simple! Digital marketing is critical for driving high-quality visitors to your website.
- Digital Skills Gap
People with digital abilities, particularly soft skills for those in lower income brackets, are in high demand. So, staying with the ongoing breadth in this sector, even if you’re not a complete technical, you’ll take a look at Digital Marketing’s foreseeable future.
- The world of digital marketing is changing.
In the realm of digital marketing, you’ll always find something fresh to study and follow. You’ll find it fascinating, and it will allow you to be more creative when building a marketing strategy. Whether you take the lead on these projects or not, it will help.
Because a particular firm employs a variety of specialists, you’ll most likely be collaborating with people from various backgrounds and tactics.
If you want to take top 10 digital marketing courses in Bangalore, Streamlyn Academy offers courses in Marketing with a Specialization in Digital Marketing. This programme will teach you about keyword planning, SEO, social media marketing, search engine marketing, email marketing, affiliate marketing, and Google Analytics, among other topics.